Color fades, especially in the summer time. There is a way to have fresh vibrant color in between salon visits. Whether you need to keep your blonde hair bright, or keep your red or brown hair rich and vibrant, Davines Alchemic line will solve your problems! There is an Alchemic shampoo to prep the hair and get it ready to absorb the pigment. Then the Alchemic Conditioner is used to pack in as much pigment as possible. Whether you have a big event or just want to keep your color always looking fresh until you see your stylist, this line is a great way to do so! Ask your stylist about Davines Alchemic Conditioner!